“Would a Negro like to pursue a little happiness at a theater, a beach, pool, hotel, restaurant, on a train, plane, or ship, a golf course, summer or winter resort? Would he like to stop overnight at a tourist camp while he motors about his native land ‘Seeing America First?’ Well, just let him try!”

That was the state of affairs according to the NAACP’s magazine in 1947, as they warned black people against buying into the Great Northern Railway & National Park Service’s ad campaign encouraging Americans to vacation close to home. And lest someone doubt it, they need only look to examples of the plain warnings posted just outside thousands of “sundown towns”:

“N—–, Don’t Let The Sun Go Down On You.”

These weren’t just occasional backwoods towns. As late as the 1960’s there were still as many as 10,000 active sundown towns documented in the United States, some that were well-known and well-populated like Glendale, CA and over half of the incorporated towns in Illinois.

It was a difficult dilemma for black people who’d been encouraged to buy cars as soon as they could to avoid the humiliation of being forced to the back of public transportation vehicles, but couldn’t freely use those cars to travel beyond the relative safety of their immediate surroundings. If they did, they often packed extra food, gas and portable facilities to avoid being forced in dangerous situations for necessities.

Victor Hugo Green had done his share of getting around. As a postal worker, and later World War II soldier and music manager, he’d learned to navigate where he was welcome and would repeatedly visit those same establishments for both his own safety and to contribute to their continued success.

After some close calls himself and hearing stories from strangers and friends alike about running into racism whether traveling for business or pleasure, he decided that he’d curate a book to help “give the Negro traveler information that will keep him from running into difficulties, embarrassments and to make his trip more enjoyable.”

When he ran his inaugural 10-page issue in 1936, it was titled the “Negro Motorist Green Book,” and it primarily focused on lodgings, gas stations, restaurants and travel advice in New York, but by the very next year, it was popular enough to reach national distribution. By picking the brains of his fellow postal workers and offering to pay the Green Book’s readers $1 for providing new leads, Victor grew his publication annually until he left for the war in 1940, and when he returned in 1946, he began expanding the Green Book to include safe spaces in international destinations like Mexico, Canada, the Bahamas and Europe. By 1949, the Green Book was up to 80 pages including ads, many of which were from black female entrepreneurs who found freedom and greater personal wealth in running their own businesses and benefited from the word-of-mouth.

But what the Green Book omitted was as much a warning as inclusion was a welcome. Not a single restaurant was featured in Alabama in the 1949 issue. In Texas, only Austin and Waco were included in ANY Green Book. On the contrary, New Mexico was highlighted as a state that primarily practiced “cash over color.” The information contained (or not) within the pages of the Green Book was so extensive and reputable, a member of the Little Rock Nine even called it “one of the survival tools of segregated life.”

Recognizing that ultimately, black travelers just wanted to have positive experiences, Victor always ensured that the tone of the Green Book, while cautious was always uplifting, and he often featured travel quotes like his twist on Mark Twain’s “Travel is fatal to prejudice” to reassure black travelers that eventually things would change. In fact, at their peak of printing 15,000 copies annually, Victor himself once wrote, “There will be a day sometime in the near future when this guide will not have to be published… It will be a great day for us to suspend this publication for then we can go wherever we please, and without embarrassment.”

Victor passed away in 1960 and didn’t live to see the signing of the Civil Rights Act of 1964 outlawing discrimination on the basis of race, but his hope was indeed realized. With the passage of the Act, the dire necessity for his guide slowly decreased, and after nearly 30 years in circulation, the Green Book was finally retired in 1966, having made a whole era of travel possible for black people who wanted to take their growing freedoms on the road too.

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